Wait — do I need a separate “ActiveCampaign integration” in RevSquared?

No. RevSquared has one generic Zapier integration. You paste one Catch Hook URL into it and you're done on the RevSquared side. The ActiveCampaign part lives entirely inside the Zap you build in Zapier.

Do I need a Zapier or n8n account?

Yes — RevSquared sends a webhook, you need a tool to catch it. Zapier (free tier covers ~100 tasks/mo) or self-hosted n8n both work.

Can I trigger AC automations from call data?

Yes. Most teams either tag the contact and let the tag trigger an automation, or use AC's “Add to Automation” action directly in the Zap.

What does the webhook payload look like?

Full call JSON: caller name, phone, email, transcript, AI summary, sentiment, outcome, captured custom fields, recording URL.

Can I customize what data goes where?

Yes — inside Zapier you map any field from the webhook payload to any ActiveCampaign field with point-and-click.

What about contacts that already exist in AC?

Use ActiveCampaign's “Create or Update Contact” action in the Zap — it dedupes by email so callers who are already in your list get updated instead of duplicated.

Home›Integrations›ActiveCampaign

Connected via Zapier · n8n

RevSquared + ActiveCampaign. Calls become campaigns.

Every call your AI agent takes flows into ActiveCampaign with the full context: caller info, what they asked about, how they sounded, and what happened. Catch it in Zapier or n8n and route it however you want.

Start free trial See how it works

Webhook-based
Works with any Zapier or n8n flow
Full call payload
Drops into your existing automations

Connected via

ActiveCampaign

Webhooks by Zapier
n8n webhook node
Full JSON payload per call
Fires within seconds of call end

Common workflows

Build the Zaps your CRM needs.

One webhook out of RevSquared, then any number of Zaps that route it to ActiveCampaign. Here's what teams build.

New inbound call

ActiveCampaign contact + tag

Caller name, email, and intent create the contact and add a tag like “phone-inquiry” so your automations know where it came from.

High-intent caller

Enter sales automation

Sentiment + outcome drop the contact into your nurture or sales follow-up automation the second the call ends.

Booked appointment

Update deal stage

Move the deal forward in your pipeline and set custom fields with appointment time and service type.

No-answer / voicemail

Add to re-engagement list

Track callers who didn't connect and feed them into a callback sequence so nothing leaks.

How to connect

One webhook. Any Zap you want.

Connect Zapier once in RevSquared and you're set. From then on every call posts a full JSON payload — build as many Zaps as you want.

01
Start a Zap with Catch Hook
In Zapier, create a new Zap. Pick “Webhooks by Zapier” → “Catch Hook”. Copy the webhook URL Zapier gives you.
02
Paste it into RevSquared once
In your RevSquared dashboard, open the Zapier integration and paste the URL. One connection covers every future call.
03
Fire a test call
Make a test call (or use the test-payload button). Zapier receives the JSON and shows you the structure to map.
04
Add ActiveCampaign as the action
In the same Zap, add ActiveCampaign as the next step. Pick an action (Create/Update Contact, Add Tag, Enter Automation). Map the webhook fields, turn it on.

What you get

What you can build.

Auto-create contacts

Build a Zap that creates ActiveCampaign contacts from every AI-handled call — name, phone, email, all mapped.

Tag by intent

Drop tags onto contacts based on what the caller asked about so your segments stay clean.

Trigger automations

Push qualified callers into your existing AC automations the moment the call wraps.

Update deal stages

Move opportunities forward when a caller books, qualifies, or asks for pricing.

Score by sentiment

Add lead score points for high-sentiment calls so reps see the hot ones first.

Sync custom fields

Map any captured field — service type, urgency, budget — into AC custom fields.

Why teams pick RevSquared for AC

The honest way to wire RevSquared into your CRM.

1 hookup

Connect once

RevSquared has a single Zapier integration. Paste one Catch Hook URL and every call posts to it forever.

Many Zaps

Route however

From that one webhook, build as many Zaps as you want. Create a contact, tag it, drop it into an automation, update a deal — same payload, different actions.

Real-time

Not batched

The webhook fires seconds after the call ends. Your AC contacts and automations reflect today's calls today.

Common questions

Everything else you'd want to know.

No. RevSquared has one generic Zapier integration. You paste one Catch Hook URL into it and you're done on the RevSquared side. The ActiveCampaign part lives entirely inside the Zap you build in Zapier.